
MEDIA KIT • PARTNER WITH MY DUDE WATCH
MY DUDE WATCH
Honest, high-energy watch reviews with a focus on value and microbrands.
ABOUT MY DUDE WATCH
My Dude Watch is a fast-growing watch review brand focused on affordable watches, microbrands, and high-value timepieces. Jason delivers honest, fast-paced, and deeply helpful content designed for real-world collectors — not hype, not flex, just the truth.
Known for straight talk, transparency, and a humor-forward style, My Dude Watch is becoming one of the most trusted voices in the affordable watch community.
AUDIENCE SNAPSHOT
Subscribers
5,000+ highly engaged enthusiasts
Growing channel with a loyal base of watch-curious viewers and collectors.
Demographics
Age 24–55 • ~92% Male
Primary regions: USA, UK, Canada, EU
Content Interests
Affordable watches • Microbrands • Deals & sales
AliExpress & value-focused pieces • Specs & movement talk
CONTENT OFFERINGS
Video Options
-
Sponsored Reviews — Full, honest breakdowns with pros AND cons.
-
Feature Placements — Your watch included in ranking or list-style videos.
-
YouTube Shorts — Bite-sized promos, wrist rolls, or highlight reels.
Website & Email Options
-
Website Placement — Placement on Deals, Guides, or Approved Picks pages.
-
Homepage Spotlight — Premium card or banner on the main page.
-
Newsletter Feature — Your brand or model featured in a send to watch buyers.
WHAT COUNTS AS A SPONSORED PLACEMENT?
At My Dude Watch, transparency is everything — for both viewers and brand partners. A sponsored placement is any form of collaboration where a brand receives dedicated exposure in exchange for compensation. That compensation can take different forms:
1. Cash Payment
A brand pays a flat fee for one or more of the offerings above. This is ideal when you have clear goals, launch timelines, or multiple models to push.
2. Product Payment (Watch Provided Free)
Brands may provide a watch as compensation for guaranteed coverage. This is common in the watch world and often includes a full review and/or inclusion in list-style videos and website placements.
3. Hybrid Sponsorship
Many partners choose a hybrid model — a watch plus a smaller cash fee — to secure placement while keeping budgets flexible. This also allows for more thorough, hands-on coverage of the piece.
A provided watch counts as sponsorship when it’s given in exchange for coverage. All such collaborations are clearly disclosed to viewers.
REVIEW PHILOSOPHY & DISCLOSURE
My Dude Watch operates on a simple rule: we do not sell positive opinions. Every watch, whether purchased or provided, is approached with the same questions:
-
Is it well-made for the price?
-
Does it actually feel good to wear?
-
Who is this watch really for?
-
Where does it shine — and where does it fall short?
Sponsored or not, every review includes both strengths and weaknesses so viewers can make informed decisions. That honesty is exactly what makes placements more effective for brands.
Typical disclosure example:
“This watch was sent in for review. All opinions are my own. This video may contain affiliate links.”
WHY BRANDS PARTNER WITH MY DUDE WATCH
-
Trusted voice in the value-watch community, especially for microbrands and affordable pieces.
-
Audience of real buyers, not just passive viewers.
-
Honest, well-structured reviews that build brand credibility over time.
-
Cross-channel visibility: YouTube + website + newsletter.
-
Flexible sponsorship formats that respect viewers and protect brand integrity.
